Ministry of Tourism to Undertake Economic Impact Assessment of St. Kitts Music Festival

The Ministry of Tourism in St. Kitts is planning to conduct a comprehensive economic impact assessment of the annual St. Kitts Music Festival to ensure its sustainability.

Hon. Marsha Henderson.

According to Minister with responsibility for the music festival, Honourable Marsha Henderson, such an assessment is crucial for the festival’s competitiveness and attractiveness to patrons in the face of similar festivals in neighboring islands. She highlighted that the current three-night model is expected to be thoroughly evaluated, taking into account the substantial costs incurred during the event, estimated at almost $10 million.

The assessment, which will be completed by October 2024, will be led by Crest Analytics, in collaboration with relevant stakeholders in St. Kitts and Nevis. The minister assured that public feedback will also play a significant role in their decision-making process.

“Henderson 0627” Hon. Marsha Henderson.

Economic Impact Assessment Goals

* To evaluate the current three-night model of the music festival
* To determine whether the festival is sustainable and competitive
* To identify opportunities for improvement and change
* To incorporate public feedback in the decision-making process

Conducting the Assessment

* Crest Analytics will lead the assessment
* Relevant stakeholders in St. Kitts and Nevis will collaborate on the assessment
* The assessment will be completed by October 2024

Outlook for the Music Festival

Minister Henderson emphasized that the St. Kitts Music Festival remains an important investment for the Federation, citing the festival’s success in marketing the destination to the world. She noted that last year’s festival received widespread publicity, attracting visitors who were treated to the full cultural experience that the destination is renowned for.

FAQs

* What is the purpose of the economic impact assessment?
The purpose of the assessment is to evaluate the sustainability and competitiveness of the music festival and to identify opportunities for improvement and change.
* When will the assessment be completed?
The assessment will be completed by October 2024.
* What is the goal of the assessment?
The goal is to determine whether the festival is sustainable and competitive and to incorporate public feedback in the decision-making process.
* What organizations will be involved in the assessment?
Crest Analytics and relevant stakeholders in St. Kitts and Nevis will be involved in the assessment.