Kraft Heinz’s stock sinks as consumers push back more against rising prices

Shares of Kraft Heinz Co. took a hit Wednesday, after the food, condiment and beverage company topped fourth-quarter profit expectations but fell short on sales, as volume fell more than prices increased.

The company KHC, with brands including Heinz ketchup, Kraft macaroni and cheese, Jell-O and Kool-Aid, said sales for the quarter to Dec. 30 declined 7.1% from a year ago to $6.86 billion, below the FactSet consensus of $6.99 billion, as North America sales fell 9.1% while international sales edged up 0.2%.

That…