Promoting Culture and Collaboration
Soca Superstar and Cricket Legend Team Up for Carnival 2025
Machel Montano and Dwayne "DJ Bravo" are set to make waves in the music industry with their latest collaboration, the "Pineapple Riddim". The vibrant project was launched on December 18th at the Queen’s Park Oval in Port of Spain, featuring an impressive lineup of talent, including Montano, Patrice Roberts, Lyrikal, Barbadian soca icon Rupee, and emerging artist 47 Ronzy.
Reflections on Soca Monarch and the Future of Soca
Addressing the recently announced government-led soca competition and calls to revive the Soca Monarch, Montano shared his perspective on the evolution of the music industry.
"In life, we don’t get to go back, only forward. What got us here won’t get us there," he said, reflecting on the golden era of Soca Monarch competitions featuring himself, Bunji Garlin, Fay-Ann Lyons, Destra Garcia, Iwer George, and SuperBlue.
Supporting Emerging Talent
Montano and Bravo both spoke about the importance of developing young talent like 47 Ronzy, with Bravo highlighting his persistence in collaborating with Montano to bring the riddim to life. The event also featured live snippets of the tracks from all five artists. Patrice Roberts, who was overseas, appeared via video to share her excitement about her contribution to the project.
The Future of Soca
Montano concluded by expressing optimism about the future of soca music, citing the interest of international audiences, including a German contingent currently studying and investing in soca.
"Carnival and competitions will always exist, but our focus is on working together to take soca to new heights," he said.
Conclusion
The Pineapple Riddim is poised to make waves in the Carnival 2025 season, celebrating the genre’s vibrant energy and global potential. With its blend of traditional and modern sounds, the riddim is set to captivate audiences worldwide.
Frequently Asked Questions
Q: What is the "Pineapple Riddim"?
A: The Pineapple Riddim is a joint venture between Machel Montano’s Monk Music and Dwayne "DJ Bravo’s" 47 Productions, featuring a lineup of talented artists.
Q: Who is involved in the project?
A: The project features Machel Montano, Patrice Roberts, Lyrikal, Rupee, and 47 Ronzy.
Q: What is the purpose of the project?
A: The project aims to promote culture and collaboration, supporting emerging talent and fostering innovation in soca music.
Q: What is the future of soca music?
A: Montano believes that soca is next in line to become mainstream, with a focus on increasing access to new audiences and nurturing the next generation of rising artists.
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