SZA’s New Project: A Masterclass in Anticipation
TDE singer SZA is known for her innovative visuals and bold strategies when it comes to promoting her projects, and her upcoming project is no exception.
The Mezzo-Soprano’s Cryptic Trailer
The mezzo-soprano dropped a cryptic trailer on social media on Monday, Dec. 9, leaving fans buzzing about its hidden messages. The date of the trailer’s release was no coincidence – as it marked the two-year anniversary of her triple-platinum genre-bending album "SOS."
LOS ANGELES, CALIFORNIA – FEBRUARY 04: SZA attends the 66th GRAMMY Awards at Crypto.com Arena on February 04, 2024 in Los Angeles, California. (Photo by Neilson Barnard/Getty Images for The Recording Academy)
The Release of "Lana: SOS Deluxe"
SZA referenced the milestone in her caption, writing, "Clock starts now. Happy anniversary." In the video, SZA is seen walking through what looks like a wooded area in the mountains before crossing a stream. When she gets to the opposite side’s bank, she pauses to squat and urinate, glancing up at a camera positioned above her. Meanwhile, a new track from the album plays in the background, featuring SZA singing in her higher register over a sample of The Isley Brothers’ 1977 hit "Voyage to Atlantis."
Eagle-Eyed Fans Speculate About Album Release Clues
Eagle-eyed fans on Reddit speculated about potential album release clues, including the number 5 on her jersey, markings in the dirt, the title, and/or the caption. "F—k meeee when the clock hitting zero tho??” one wrote. Another asked, "I’m guessing Friday but like I’m still confused if it’s the deluxe and Lana at the same time or if they are the same project again!??"
SZA’s Artistic Vision
SZA’s artistry remains central to who she is. In a recent British Vogue interview, she discussed the shift in her creative perspective: "I think I am making music from a more beautiful place. … I’m not identifying with my brokenness. It’s not my identity." She continued, "Piece by piece, my music is shifting because of that, the lighter I get."
Conclusion
While some may find the trailer polarizing, it’s undeniable that with SZA’s fans she is masterfully building anticipation. Whether the public views her choices as bold artistry or shock value, "Lana: SOS Deluxe" is shaping up to be another groundbreaking chapter in her career.
Frequently Asked Questions
Q: What is the release date of "Lana: SOS Deluxe"?
A: The release date has not been announced.
Q: What is SZA’s creative vision for "Lana: SOS Deluxe"?
A: SZA has stated that her music is shifting towards a more beautiful place, and that she is no longer identifying with her brokenness.
Q: What is the significance of the trailer’s release date?
A: The trailer was released on the two-year anniversary of SZA’s triple-platinum album "SOS".